"If cool was a person, it would be Pharrell, not just for his looks and sense of style but for his kindness and openness," said Von Furstenberg. "I cannot imagine anyone not seduced by him."
Williams joins past honorees including Rihanna, Johnny Depp, Lady Gaga, Iman, Kate Moss and Nicole Kidman in receiving the honour, which is "given to an individual whose style has made a significant impact on popular culture on an international stage".
The awards, in collaboration with Swarovski, will take place at Lincoln Center's Alice Tully Hall on June 1.
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